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Health & Wellbeing

Going Out Out with Merrell

The ladies are going ‘out out’ in the latest series from Merrell – one that shines a spotlight on three inspiring women who are harnessing the outdoors to help and inspire others. The series draws on themes including mental health, creativity, education, community, and loss, to showcase the power of the outdoors and the long-lasting positive effects of time spent outside. Each woman offers their own inspiring story, uncovered throughout the campaign.

Merrell heads out with Dr Jade Adams White, Trina Dawkins and Lauren Cook to uncover their personal stories and find out how they each draw strength, inspiration, and a sense of belonging from being at one with the world around them. Together, the women are forging a path to increase inclusivity and participation in outdoor activities, inspiring more women and younger generations to engage in outdoor activities and develop a deeper respect for nature and the natural environment.

TRINA DAWKINS

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Photo credit: Jessie Leong @merrelleu

Trina is a social butterfly for all things running. A member of Out runners, an inclusive running club based in Hackney, London and Black Trail Runners, a campaigning group that seeks to increase the inclusion, participation, and representation of black people in trail running. Trina has channelled her running to help her cope with grief from the passing of her mother and is a big advocate for the meditative benefits of running.

Follow Trina on instagram here

For this campaign, Trina wore the Merrell Moab Agility Peak 4 Trail Running Shoes.

SHOP ALL MERRELL MOAB AGILITY PEAK TRAIL RUNNING SHOES HERE

LAUREN COOK

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Photo credit: Jessie Leong @merrelleu

Lauren has many strings to her bow and splits her time between being a stop-motion animator, Molecular Ecology Phd student and a London National Park City Ranger. As a motion designer, Lauren finds her creative inspiration in the outdoors and fuses her education and knowledge of the environment to create animations that educate, inform, and inspire others on environmental sciences.

Follow Lauren on instagram here

For this campaign, Lauren wore the Merrell Moab Speed GORE-TEX Walking Shoes.

SHOP ALL MERRELL MOAB SPEED GTX WALKING SHOES HERE

DR JADE ADAMS WHITE

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Photo credit: Jessie Leong @merrelleu

Jade is a mental health practitioner in a British secondary school who uses nature to help young people including setting up a school gardening space. Jade founded The Jadeite Project in September 2020, a series of guided walks which aim to help people to reconnect with nature to improve wellbeing and mental health.

Follow Jade on instagram here

For this campaign, Jade wore the Merrell Moab Speed GORE-TEX Walking Shoes.

SHOP ALL MERRELL MOAB SPEED GTX WALKING SHOES HERE

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